See also Psychologists for Social Responsibility webpage on climate activism: http://www.psysr.org/about/programs/climate/projects/activism/ HERE ARE THE THREE ARTICLES WE DISCUSSED ON MAY 15 http://insideclimatenews.org/news/20100422/communicating-risks-climate-change Communicating the Risks of Climate Change, Renee Cho, April 22 2010 http://theenergycollective.com/TheEnergyCollective/37822 http://solveclimate.com/blog/20100509/how-sell-green-energy HERE ARE THE THREE ARTICLES WE DISCUSSED ON MARCH 27 http://www.cred.columbia.edu/guide/ Psychology of Climate Change Communication - 54 page PDF, put out by CRED (Center for Research on Environmental Decisions at Columbia Univ.), referenced inHiskes article below. http://www.americanprogress.org/issues/2009/05/6americas.html FULL REPORT AS A PDF (140 pages) http://www.americanprogress.org/issues/2009/05/pdf/6americas.pdf also attached below as a 41 page Powerpoint (PDF) http://www.spssi.org/_data/n_0001/resources/live/Advocacy%20Messagi... Advocacy for Social Change:The Psychological Science Behind Persuasion by Jutta Tobias NEW ARTICLES http://www.climatechangecommunication.org/images/files/PN_GMU_Clima... What are Americans Thinking and Doing about Climate Change? George Mason University http://www.washingtonpost.com/wp-dyn/content/article/2010/04/08/AR2... How to Motivate People to Make Homes Energy-Efficient? by Katherine Salant, Wash Post, April 10 http://solveclimate.com/blog/20090823/psychologists-delve-paradox-u... Pscyhologists Delve into the Paradox of US Concern but Inaction on Climate Change, Renee Cho, Aug 23, 2009 http://www.greenbiz.com/blog/2009/08/24/selling-intangibles-how-sel... Selling Intangibles: How to Sell What the Customer Can't See, Sarah Terry-Cobo, Aug 24 2009 REST OF ARTICLES http://www.washingtonpost.com/wp-dyn/content/article/2009/12/04/AR2... To Really Save the Planet, Stop Going Green by Mike Tidwell http://www.huffingtonpost.com/david-gershon/hope-for-a-climate-chan... Hope for a Climate Change Solution in the Wake of Copenhagen -- If Governments Can't, People Can by David Gershon (author of Low Carbon Diet book) http://www.huffingtonpost.com/david-gershon/empowering-a-climate-ch... David Gershon, Part 5: "Taking a Cool Community to Scale" http://www.spssi.org/_data/n_0001/resources/live/Science%20and%20Ad... (link to Jutta's 53 slide Powerpoint Presentation) http://www.grist.org/article/2010-01-12-never-mind-what-people-beli... Never mind what people believe—how can we change what they do? A chat with Robert Cialdini Cialdini describes six “weapons of influence”: * Reciprocity: people will repay favors. * Commitment and Consistency: people will stick to commitments made publicly. * Social Proof: people will do what other people do. * Authority: people obey authority figures. * Liking: people are more influenced by those they like. * Scarcity: people desire what is perceived as scarce. http://www.washingtonpost.com/wp-dyn/content/article/2010/01/01/AR2... With help from Sweden, 4 Northern Virginia families are 'Climate Pilots' http://www.pnas.org/content/106/44/18452.full?sid=5250773d-adf3-46d... Household actions can provide a behavioral wedge to rapidly reduce US carbon emissions http://www.csom.umn.edu/assets/118359.pdf A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels NOAH J. GOLDSTEIN, ROBERT B. CIALDINI, VLADAS GRISKEVICIUS http://www.psychologytoday.com/blog/yes/200808/changing-minds-and-c... (Summary of above in Psychology Today) http://www.yesmagazine.org/issues/climate-action/why-we-find-it-so-... Why We Find It So Hard to Act Against Climate Change. Solving the “It’s Not My Problem” problem. A psychologist on what keeps us from coming to terms with the climate crisis. by George Marshall also, http://climatedenial.org/ He presents three major points: 1. What we do Distancing False Positivity Reactive Denial and projection 2. Why we do it 3. What to do about it. http://www.globalchangeblog.com/2009/11/why-dont-people-seem-to-get... Why Don't People Engage Climate Change? by Phil Camill, Bowdoin College http://www.grist.org/article/2009-11-05-climate-psychology-in-carto... Climate psychology in cartoons: clues for solving the messaging mystery by Jonathan Hiskes http://www.people.umass.edu/aizen/tpb.diag.html Icek Ajzen's Behavior Change Model In sum, 3 things generally predict a person's intention to change their behavior: 1. attitude (beliefs about the behavior) 2. subjective norms (or social norms) 3. how much control the person thinks s/he has over the behavior (how 'powerful' the person feels about being able to carry out the new behavior) also http://en.wikipedia.org/wiki/Mortality_salience Mortality Salience http://www.thepsychologist.org.uk/archive/archive_home.cfm?volumeID... Social cognitive theory goes global by Albert Bandura
“Changing behaviors by degrees” by Michael Price: http://www.apa.org/monitor/2008/03/planet.html Raising Eyebrows Gets Handwashing Results. Retrieved January 19, 2010 from http://www.connectusfund.org/blogs/how-talk-about-climate-change-la... How to Talk About Climate Change: A Laundry List of Resources by Francesco Femia http://www.grist.org/article/series/skeptics/ How to Talk to a Climate Skeptic: Responses to the most common skeptical arguments on global warming A Grist Special Series http://www.skepticalscience.com/argument.php Skeptic Arguments and What the Science Says http://climateprogress.org/2009/07/24/the-top-10-bogus-statements-i... http://news.bbc.co.uk/2/hi/in_depth/629/629/7074601.stm http://www.salon.com/news/feature/2008/02/27/global_warming_deniers... http://plantsneedco2.org/%28X%281%29S%28xkba5u55fhafi045voeyac45%29... http://www.guardian.co.uk/environment/georgemonbiot/2009/mar/06/cli... Monbiot's royal flush: Top 10 climate change deniers http://americanenvironics.com/blog/Re%20Green%20-%20The%20Ecologica... Environmental Roadmap: A Guide To American Social Values and Environmental Engagement (page 12, barriers to environmental engagement) http://www.americanenvironics.com/PDF/AE_GWFocusGroup%20Report_Tucs... Global Warming and Renewable Energy Focus Group Report - recommendations on messaging, pages 3-4 Breakthrough: Why We Can't Leave Saving the Planet to the Environmentalists by Shellenberger and Nordhaus, 2008 http://thebreakthrough.org/breakthroughbook.shtml Introduction: http://thebreakthrough.org/blog/2008/04/25/Book_Intro_07.pdf http://www.thebreakthrough.org/PDF/Death_of_Environmentalism.pdf The Death of Environmentalism: Global Warming Politics in a Post-Environmental World, by Michael Shellenberger and Ted Nordhaus, 2004 http://www.cognitivepolicyworks.com/learning-center/resources/environmental-challenges/ Cognitive Policy Works website, a whole bunch of articles Comparing Climate Proposals: A Case Study in Cognitive Policy (also available as a PDF) by Joe Brewer http://www.connectusfund.org/events/minding-gap-where-will-presiden... The Connect Us Fund - Minding the Gap: Where Will President Obama's Energy and Climate Policies Take Us in Four to Eight Years? http://scp.earthjustice.org/sites/default/files/CLIMATE%20CROSSROADS%20GUIDE.p Climate Communications and Behavior Change.pdf http://www.pewclimate.org/docUploads/case-for-action-creating-clean-energy-future.pdf The Case for Action: Creating a Clean Energy Future http://www.worldwatch.org/sow10 State of the World 2010: Transforming Cultures: From Consumerism to Sustainability - (from Wolfger, not sure which chapter he was recommending?) Report of the American Psychological Association Task Force on the Interface Between Psychology and Global Climate Change. The APA Task Force on the Interface Between Psychology and Global Climate Change met in 2008-2009 to examine the role of psychology in understanding and addressing global climate change, including efforts to adapt to and mitigate climate change. APA Climate Change Booklet - www.apa.org/research/action/gc-climate-change.pdf Article "Living in denial: Why sensible people reject the truth" - www.newscientist.com/article/mg20627606.100-living-in-denial-why-sensible-people-reject-the-truth.html?full=true and "Living in Denial" - www.newscientist.com/special/living-in-denial Followup to George Mason 6 America's study - The Climate Change in the American Mind Series, June 2010 http://esdepo.gsfc.nasa.gov/calendar/view.php?id=214&year=2010&month=06&day=09 Copenhagen, ClimateGate and the Gulf Oil Spill - Framing the Climate Conversation - Cara Pike, Director of the Social Capital Project - www.thesocialcapitalproject.org/ - and author of Climate Crossroads: A Research-Based Framing Guide at http://www.greenbiz.com/sites/default/files/Climate-Crossroads-Guide.pdf , RE: Green: A Values-Based Segmentation Study, and mostly recently "Climate Communications and Behavior Change: A Guide for Practitioners". available here: https://sites.google.com/a/thesocialcapitalproject.org/scp/The-Social-Capital-Project/publications/climate-communications-and-behavior-change See article at: www.connectusfund.org/blogs/copenhagen-climategate-and-gulf-oil-spill-framing-climate-conversation Powerpoint here: http://www.connectusfund.org/files/Cara%20Pike_Polling%20Presentation_Climate%20Messaging.ppt "Reframing climate change as a public health issue" - This is follow up research to the "6 Americas" study done earlier by the Center for Climate Change Communication, Department of Communication, George Mason University, Fairfax, VA www.biomedcentral.com/qc/1471-2458/10/299 and www.eurekalert.org/pub_releases/2010-07/gmu-wcc071910.php and summary at: http://redgreenandblue.org/2010/07/19/people-care-more-if-climate-change-impacts-their-health/ PBS Article on Opposition to Wind and Public Dialogue - www.pbs.org/wnet/need-to-know/voices/when-bad-things-happen-to-good-windmills/2524/ Excellent 7 Ideas to Tackle Climate Change from www.earthfuture.com/ - www.earthfuture.com/files/Seven_Ideas.pdf Fixing the Communications Failure - Abstract: There is a culture war in America over science. Why? And what should be done to promote the ability of culturally diverse citizens to agree on how science can inform their common interests in health, security, and prosperity? This article uses the findings of Cultural Cognition Project studies to address these question. http://papers.ssrn.com/sol3/Delivery.cfm/SSRN_ID1630002_code45442.pdf?abstractid=1630002&mirid=1 More on the Cultural Cognition Project at Yale - http://culturalcognition.squarespace.com/ "The Values of Everything" by George Monbiot - 3 page article. We all have a mix of extrinsic values cherishing wealth, image and fame or intrinsic values cherishing our relationships with friends, family and community. These values are influenced by our culture. When politicians talk about financial security and middle class wealth they are supporting EXTRINSIC values which have nothing to do with the common good! An intriguing analysis about how we need to change how we talk about what we value in order to get more support for people-centric values. www.monbiot.com/archives/2010/10/11/the-values-of-everything/ http://assets.wwf.org.uk/downloads/common_cause_report.pdf Survey re: What American Know about Climate Change - Many people know they don't know basic facts - See new Yale Study 10-2010 - "only 8 percent of Americans have knowledge equivalent to an A or B" http://green.blogs.nytimes.com/2010/10/14/in-u-s-survey-52-percent-flunk-climate-101/?partner=rss&emc=rss http://environment.yale.edu/climate/publications/knowledge-of-climate-change http://environment.yale.edu/climate/files/ClimateChangeKnowledge2010.pdf |
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